For Earth Day we should all be thinking about how to reduce our impact on the environment.
In our last lecture, we learned about the importance of Green marketing. We will continue by discussing how to build sustainability into your business to benefit the environment and attract new customers.
For businesses that are looking to become greener, we will discuss the importance of reducing your carbon footprint and strategies for effectively measuring it.
We will also discuss actions that successful green businesses have taken to earn a B Certification and how that can have an impact on your long-term marketing goals.
Bookings are closed for this event.